CHALLENGE

Still Skincare is a natural skincare brand for women with sensitive skin that desires an effective product without harsh or irritating chemicals. Women typically use skincare products to preserve their appearance for the future but often don’t take the time to notice they are beautiful at that moment.

APPROACH

The idea for the brand was derived from the idea of being still - still beautiful, still lucky, still you. Being ‘still’ in this instance refers to being mindful of looking after oneself, and appreciating the features you already have. and regardless if they are using skin care products or not, they are still beautiful.

The tone of the design is calm and delicate. The design is centred around a hand-drawn illustration based on the four-leaf clover. Folklore states that four-leafed clovers are meant to be rare and hard to find in the wild. Five leaves are commonly found in grass and although not “lucky” are still pretty.