Running a business can be difficult, but with the right tools, it becomes a lot easier. One of the most important tools for any business is an email account. When you have a business email account, you need to make sure that you are using all the features that are available to you. In this blog post, we will discuss email aliases and how they can help your business communication and organisation.

What is an Email Alias and how do they work?

An email alias is a different email address that is connected to the same email account. The start of the email address is made up of a different name or tag alias separated by the @ sign and the website or email domain of the business. The website or email domain stays the same but the difference is the different email name or tag at the start of the address.

Example:
[hello]@[companyname.com]
[alias] @ [domain name]

These addresses will forward all messages to your primary email account. You can set up multiple email addresses and have them all forward to the same inbox, which can be a convenient way to keep track of multiple email accounts without having to log in to each one separately.

Email alias examples:

The benefits of email aliases for business communication

Email aliases are often used in businesses as a formal email address for work correspondence instead of a personal email. Email aliases can be helpful for filtering and organising your inbox by routing emails sent to an alias to a specific folder.

Set up tip:

In Gmail, you can set up specific inbox filters to label certain emails from specific email addresses (such as those with a specific alias) to skip the inbox and these sort under the labels as ‘folders’.

If you have contractors or temporary staff you wish to restrict their access to sensitive business information. An important aspect to protect is the whole business email inbox. you can set up an automation to forward a specific alias email inbox to another email address.

Email aliases are a great way to improve your business communication and organisation. If you haven't already started using them, we recommend that you start today.